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NEWS BRIEF: We Buy Black website offers an alternative marketplace

Buying Black matters

We Buy Black
Photo credit: Courtesy We Buy Black
An e-commerce website based in College Park called We Buy Black is supporting a slew of Black-owned businesses by promoting their products, all of which are created by people of African descent. Site founder Shareef Abdul-Malik designed the platform to enable vendors to sell on it for a commission, similar to the Amazon model. Online shoppers at We Buy Black can access 100,000 items sold by 12,000 Black-owned businesses, Abdul-Malik said. The Black population nationwide had $1.3 trillion in spending power in 2018, according to research firm Nielsen, an increase of 114 percent since 2000. saportareport.com